In total, the search giant took down 2.3 billion ads that violated its advertising policies past year.
Google introduced 31 ad policies in 2018 in response to new scams.
Google removed 2.3bn 'bad ads' in 2018 to tackle fraud and misinformation
Usually, the number of fraudulent ads (those that advertise fraudulent activity, spread malware or something similar) that Google blocks on a yearly basis rises, year-over-year. The company says it also removed ads from nearly 1.2 million pages previous year for misinformation and other low-quality content.
Google took down 2.3bn ads across its network past year, almost one billion fewer "bad ads" it had to remove in 2017. However, the ad giant said the number of advertiser accounts it terminated last year almost doubled from the previous year to almost one million. This resulted in the removing of ads off nearly 28 million pages that violated company policy.
Captain Marvel meets Thor in latest Avengers: Endgame trailer
Reaction to the trailer has been swift, with many poring over it for little details and hints of what may be ahead. Like all Marvel offerings, this trailer too comes with a surprise in the end - in the form of Captain Marvel .
It banned bail bond ads effective July 2018 and restricted ads for addiction treatment services to those certified by LegitScript (after suspending them in 2017). Google says the decision was made due to evidence that these providers take advantage of vulnerable communities. The company says it has added up to 31 new policies a year ago that focus on preventing bad ads in areas like third-party tech support, ticket resellers (banning almost 207,000 ads for ticket resellers), and cryptocurrency. That's about double the number as a year ago, Scott Spencer, Google's director of sustainable ads, said in a blog post.
Google places ads in apps and on websites, and there, it took action to cut off publishers and developers' revenue.
Volkswagen Slashing Up to 7,000 Jobs to Boost R&D by $9 Billion
Disclaimer: The views expressed in this article are those of the author and may not reflect those of Kitco Metals Inc . At the same time, VW expects to create 2,000 new jobs in the areas of software development and electronic architecture.
When it comes to fake news and the political sphere, Google shares that it had verified 143,000 election advertisements in the US, thanks to a it rolled out past year. It's launching a new policy manager tool next month to help advertisers create compliant adverts. The real challenge going forward, judging by Google's updated policies, is keeping up with the evolving ways of these malicious actors.
Lebanon Closes Airspace to Boeing 737 MAX, Says Civil Aviation
The airline has 24 aircraft affected by the decision, and expects about 85 canceled flights a day due to the grounding . - All Boeing 737 MAX 8 and 9 jets have been grounded in the USA after two deadly crashes.