Apple's 'Netflix for news' faces publisher resistance over revenue split terms

Apple's Holding a Surprise Event on March 25, Here's What to Expect

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A premium news subscription could cost around $10 per month, the same that Apple Music now costs.

According to Buzzfeed, Apple's event is scheduled for Monday, March 25th at the Steve Jobs theater.

If reports are accurate, then Apple is asking publishers for 50% of the revenue cut for its planned News subscription service. So if you've been waiting for the new iPad & iPad Mini, new iPod, and second-gen AirPods, you'll probably need to wait a little longer. The New York Times and Washington Post are two of the big names objecting to Apple's terms.

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However, Apple has been holding events in March for years, so it's not entirely surprising news.

Apple CEO Tim Cook alluded to more services coming this year, and this week we're learning more about what the company has in store for news. Calling it the Netflix of news, Apple's hefty fee may send content providers running. Compared to online newspaper subscriptions and well known news sites, the cost is not unreasonable, especially by Apple's pricing standards.

It is worth noting that the report does suggest the company may change its plans if it can't nail down negotiations with publishers.

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We spoke to expert analyst Dan Ives, of Wedbush Securities, who said he thinks rumors of a news service launch are true - but fresh gadgets could also be on the way soon.

It's unclear at this time how much Apple will charge for its anticipated paid news subscription, but sources have claimed that it would sit around $10/month. Another is Apple's supposed desire to get a minimum of one year of content from some publishers; some of the potential partners reportedly want more flexibility to leave the service. Information including credit card numbers and email addresses would not be provided to publishers if they agreed to Apple's terms as they now stand.

We've asked Apple for comment and will update this story with any response.

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